design for a sustainable future

a bit about me

Hello, I’m Jordan Overeem, a creative thinker with a strong foundation in design. I earned my BFA from the Savannah College of Art and Design (SCAD), where I learned to invent consumer goods with intentionality and purpose. Since childhood, I’ve approached the world with a unique outlook, guiding my lifelong pursuit of creative expression. My deep passion for the environment and all things naturally occurring has inspired me to explore new ways of merging design thinking with sustainability.

This passion led me to pursue a Master’s degree in Design for Sustainability from the Minneapolis College of Art and Design (MCAD), where I gained the skills to apply my design expertise in developing innovative solutions that contribute to a sustainable future for our planet. Now, as the Sustainability Manager at creative werks, a co-packing and manufacturing company, I focus on implementing systems and strategies that drive sustainable, creative transformation in the consumer goods industry. My aim is to inspire businesses to prioritize the environment, community, and our collective future in every decision they make.

areas of expertise

  • I specialize in consumer product design by focusing on creating user-friendly, sustainable solutions. My approach integrates consumer research to design products that not only meet user needs but also minimize environmental impact. I prioritize sustainable materials, innovative manufacturing, and designs that enhance longevity and reduce waste. By balancing function, aesthetics, and sustainability, I strive to create products that contribute to a more eco-conscious consumer culture.

  • With 8+ years of experience in the field, I have developed specialized expertise in sustainable packaging design. I focus on creating packaging solutions that minimize waste, reduce environmental impact, and improve recyclability. By selecting eco-friendly materials, optimizing packaging sizes, and exploring innovative designs and manufacturing methods, I aim to create packaging that not only protects the product but also aligns with environmental goals. My work emphasizes reducing the carbon footprint of packaging while maintaining functionality and aesthetic appeal, helping brands meet the growing demand for sustainable and responsible packaging solutions in the consumer goods industry.

  • I focus on integrating sustainability into business operations by optimizing supply chains, reducing waste, and improving energy efficiency. By identifying areas for improvement, I help businesses streamline processes, lower environmental impact, and promote long-term social and environmental responsibility, ensuring sustainability is embedded in every decision.

explore my work